Monday, July 6, 2009

HOW TO MAKE MONEY AS A PARTY PLANNER

Let's Plan A Party! "MAGIC" is the buzz word that usually describes what 
this business offers. No - the Party Planning business we're talking about 
has very little to do with Goof-Doop The Clown or serving cake and ice cream 
to 6-year old kids.

CORPORATE SCENE 

For a Party Planner, this is where the money is. And if you have the knack 
for organizing fun things for grown ups, you're in for a big - $100 Million - 
surprise. And it's a business worth celebrating.

BROKER MENTALITY 

This is a business you can virtually start with little or no capital. All 
you need is a great idea and a client who wants to have fun. The best way 
to implement this business is to act as the broker for all services entailed 
in any given event.

You do not prepare the food, you hire a caterer. You do not sing or dance, 
you hire entertainers. In fact, in some real big parties, you can negotiate 
with talent agencies to have celebrities attend your party.

For example, you can have named stars "drop by" your party for around $10,000 
or better. If your budget cannot afford the real celebs at $10,000 a piece, 
then you can hire look-alikes for $200 a night. Do not introduce them in the 
party, just let them roam around and mingle with the guests.

THEME PARTIES 

You can also plan an event around a theme, depending on the reason for the 
party and the number of people attending.

You can build festivals around parties. If the party is an extension of a 
convention, work around ideas that are conducive to people in that trade or 
industry.

START-UP 

To get started, line up businesses that are involved in parties: florists, 
videographers, caterers, hotel managers, equipment rental companies, and 
others.

Set your rates based on the price lists of these related businesses. These 
tie-in companiwes will dictate the way you structure your prices.

Once ready, compile a mailing list of potential corporate accounts in your 
area. If you live in a city with a convention center, it would be ideal to 
do some networking and get referral business. 

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